Frequently Asked Questions

What is the difference between an XML and HTML sitemap?

The XML sitemap is made up of code so that Google can quickly crawl the website to see what pages are available. Our app will create an XML sitemap at [yourdomain]/tools/sitemap/sitemap.xml -this URL is what you will need to submit to Google Console. The HTML sitemap is a page that displays the links from the XML in a user-friendly way.


Why is it taking so long for my sitemap to generate?

If you have a large number of links on your store it can take up to 24 hours to generate your sitemap page.


There are changes in my products, do I need to do anything?

You don’t need to do anything if you make changes to your products, collections, blogs, etc. Our app syncs periodically with your store so that the changes you made are automatically reflected in your sitemap.

The HTML sitemap updates hourly, if you have a large amount of links it may take a few hours to update. The XML Sitemap updates weekly due to limits on Shopify’s API calls. This is not a matter of concern as Google itself also crawls with this frequency.


How a HTML sitemap could help improve your stores user experience?

A HTML sitemap allows you to group and list all of the live URLs on your website and present them neatly on a page. This page can then be used by customers to quickly find what they are looking for.
For example, a customer might have seen a particular blog post from a long time ago, and the best way to find this will be by visiting the sitemap and searching the page titles. Rather than going through the blog itself.


Does a HTML or a XML sitemap have any SEO benefit to my Shopify store?

There are so many different things you could do to your website to keep the SEO gods happy. Some of them have higher importance and have a big impact, and some will bring very minor gains. You should be doing all you can to optimise that site which means ticking off the high impact and lower impact best practices.

Search engines reward sites that are easy to use, so a HTML sitemap will definitely help to improve the user experience on the store.

XML Sitemap will make it much easier for Google to crawl your site and see what’s listed. This way your site is more likely to list higher, driving organic growth and boosting sales!